Problem:
In July 2024, Changeis Inc. was awarded the Air Traffic Organization (ATO) Technical Analysis and Program Support II (ATAPS II) contract by the FAA, amounting to $103M in funding. With the funding secured, they needed a reintroduction, and a way to advertise their services to FAA leadership.
Solution:
Make a video that 'wows' FAA leaders in 60 seconds and explains who Changeis is, what they do, their history of success, and where to learn more.
Production Process
This video was created in under two weeks, during which I led a small team with a writer and graphic designer. With a short timeline, I had our writer send me script drafts while I iterated cuts, that way as soon as Changeis' corporate leadership signed off on the script, we had a video draft ready to go! I also used custom keyboard macros using AutoHotKey to speed up my work.
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In October 2024, Changeis played the video live at the Guardians of the NAS conference - an annual conference for FAA leadership - giving Changeis direct exposure to future customers.
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